Tag Archives: bread

Why ShaSha Co. Bakes Only 2,000 Loaves a Day

Why ShaSha Co. Bakes Only 2,000 Loaves a Day

Though modern society is brimming with easy access to fast food, suspiciously-labelled grocery items and conflicting nutritional research, consumers are beginning to speak more openly about their desire for higher quality foods to feed their families, and are becoming more willing to pursue and purchase foods made using traditionally prepared methods and ingredients that are wholesome, nourishing, and good for the environment.
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Canada’s Wheat-heart; Shasha Navazesh

Shasha Navazesh, owner of ShaSha organic bakery, is more alchemist savant than baker. When it comes to baking, Navazesh claims that bread is life and he has a very definite idea of what life should be like; “How we spend our day is, of course, how we spend our life,” he says as he stalks with purpose through is immaculate plant. Navazesh is the owner of Ontario’s leading organic bakery that supplies nutritious, natural products to an ever-growing list of retail outlets. Best known for its sourdough breads and cookies ShaSha has become one of Canada’s leading artisanal bakeries.

Artisanal is the new black and hipsters the world over use the phrase to describe anything handmade or old timey but at ShaSha, the proof really is in the pudding. Here things are done consciously, carefully and with passion.
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