Shasha Navazesh is ahead of his time. Shasha started making organic, non-GMO sprouted grain bread and cookies in 1999. Back then, most people were unaware of the inherent health benefits of these products. Drawing on his upbringing in Azerbaijan and his extensive knowledge of nutrition, Shasha followed his heart, creating bespoke products made from real, healthy ingredients with no compromise.
Two decades later, the industry has changed and, thanks to innovators like Shasha, consumers are demanding healthy, organic foods. Shasha and his team have worked tirelessly to educate consumers so that they can make healthier food choices.
Lovers of good food helped him grow his small bakery producing sourdough bread to a large organization in two plants. Shasha takes his commitment to the quality and integrity of the ingredients very seriously. Shasha Co. has been sprouting and germinating from the beginning to increase nutritional value and digestibility.
Shasha’s dedication to quality and the environment extends to the ethical running of both his plants. Concerned with the carbon footprint of manufacturing, Shasha installed a solar panel array to power the plants supporting the organization’s Canadian values of being local, green, healthy and friendly.
Shasha makes products that are healthy and good for people. There’s a pride in that. To celebrate twenty years of Shasha Co, he would like to thank his loyal supporters, family, friends and customers.
While we can all appreciate delicious food, it’s great to know that the people creating these products value quality, passion and charitable service. These 3 factors remain foundational pillars that form the company we all know today as ShaSha Co. Continue reading →
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Bacteria is bad right? We use antibiotics and hand sanitizer to banish bacteria from our lives and live in sanitary environments in the hopes of staving off illness. But we are just beginning to understand the seminal role that healthy bacteria play in our lives. You see, bacteria is responsible for the proper digestion of our food, for improving our immune systems and, new studies show, even our happiness and mental health. Continue reading →
What does it take to craft a really exceptional loaf of bread? Time, patience and natural, organic ingredients. You see, real bread is not something you can bake in 45 minutes using commercial yeast and chemical additives and preservatives. Real artisanal bread takes time, organic ingredients and a whole lot of love. And, when bread is made from natural ingredients, it does go off after a week or so. If your bread doesn’t, you should be asking yourself: “If mold won’t eat it, should I?” Continue reading →